Start of The Invasion to be shown on SciFi UK

"The first 10 minutes of The Invasion will premiered exclusively on the SCI FI channel, at 10pm on Tuesday 9 October."

That's the UK SciFi channel. Interesting  move, not sure I've ever heard of a film having it's first ten minutes shown on TV as advertising. The film was released in August in the US, but will be released in the UK on 12th October.